Difference between revisions of "Content integration"
From DigitalJargonBuster
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− | + | Content integration allows advertisers to utilise consumer confidence in a site to better reach their target | |
+ | audience. Advertisers' content is placed within the look-and-feel of a host site and can even be mingled with site | ||
+ | content depending on the extent of the integration. | ||
+ | [[Category:Jargon]] | ||
+ | [[Category:Advertising]] |
Latest revision as of 17:09, 19 November 2013
Content integration allows advertisers to utilise consumer confidence in a site to better reach their target audience. Advertisers' content is placed within the look-and-feel of a host site and can even be mingled with site content depending on the extent of the integration.