Difference between revisions of "Cost per customer"
From DigitalJargonBuster
(New page: A standard industry measure for selling advertising on websites. The advertiser pays for each customer they acquire resulting from interaction with the advertising. The model has been popu...) |
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acquire resulting from interaction with the advertising. The model has been popular among online retailers and | acquire resulting from interaction with the advertising. The model has been popular among online retailers and | ||
firms trying to quickly build their brand and customer base. | firms trying to quickly build their brand and customer base. | ||
| − | [[Category:Jargon]] | + | [[Category:Jargon]][[Category:Metrics]] |
Revision as of 16:18, 4 June 2007
A standard industry measure for selling advertising on websites. The advertiser pays for each customer they acquire resulting from interaction with the advertising. The model has been popular among online retailers and firms trying to quickly build their brand and customer base.
