Difference between revisions of "File weight"

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The term that describes the memory size of a file, typically a web advert.
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#redirect [[File size]]
The larger the file weight, the greater the scope for creative development of the advertising artwork. There has
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been a tension in the industry between those designing adverts (who argue for larger file weights), and
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web masters responsible for the viewer's experience (who argue for smaller file weights to reduce the load on
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their servers and the speed of download for the user). The industry agrees the standards for file weights through trade bodies.
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[[Category:Jargon]]
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Revision as of 16:40, 2 May 2007

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