Difference between revisions of "First party adserver"

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This is an adserver run by the media owner that a viewer is watching content from. If the adserver relays the request for advertising creative to a second adserver then this is described as a third party adserver. This process is typically the case for all advertising delivered through advertising sales networks.
 
This is an adserver run by the media owner that a viewer is watching content from. If the adserver relays the request for advertising creative to a second adserver then this is described as a third party adserver. This process is typically the case for all advertising delivered through advertising sales networks.
See also:[[Adserver]], [[Third party adserver]]
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See also: [[Adserver]], [[Third party adserver]]
 
[[Category:Advertising]] [[Category:Technical]]
 
[[Category:Advertising]] [[Category:Technical]]

Latest revision as of 13:26, 19 November 2013

This is an adserver run by the media owner that a viewer is watching content from. If the adserver relays the request for advertising creative to a second adserver then this is described as a third party adserver. This process is typically the case for all advertising delivered through advertising sales networks. See also: Adserver, Third party adserver

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