Difference between revisions of "15-second spot"

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A popular advertising slot and duration for television commercials.
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xturnpikex - I lived in Italy for four months and spent much of it not inetag fantastic food. It made me miserable to watch my boyfriend eat what were clearly some of the best meals of his life while I had next to nothing. Then I left for a month's travel alone. I went to Ravenna to see the mosaics, and after a morning's exploration I was starving. I bought a piece of mushroom pizza (cheeseless, of course) from a stand, and it was one of the best meals of my life. Just completely perfect. It is wonderful how sometimes you are forced to learn how good something can be.
 
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The growth of online TV has created new opportunities for running traditional broadcast commercials through new platforms. These might reach a new audience, or the same audience that has switched from traditional television viewing to online. The durations of web commercials are still evolving, but the standard formats for broadcast will certainly continue online.
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See also: [[Pre-roll]], [[Mid-roll]], [[End-roll]], [[30-second spot]]
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[[Category:Advertising]][[Category:Jargon]]
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Revision as of 08:14, 22 April 2012

xturnpikex - I lived in Italy for four months and spent much of it not inetag fantastic food. It made me miserable to watch my boyfriend eat what were clearly some of the best meals of his life while I had next to nothing. Then I left for a month's travel alone. I went to Ravenna to see the mosaics, and after a morning's exploration I was starving. I bought a piece of mushroom pizza (cheeseless, of course) from a stand, and it was one of the best meals of my life. Just completely perfect. It is wonderful how sometimes you are forced to learn how good something can be.

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